KKLD* created a new online identity and customer experience for the international fleet management brand Alphabet. To reinforce Alphabet’s customer centric values and personal approach to business, KKLD* introduced a consistent experience across all their digital channels. An approachable and honest design was developed to fully represent the brand’s focus on consultation and support.

From Alphabet’s website to the online tools used daily by their customers and staff, this modern visual style and refined user experience was established across the board. What resulted was a unified digital ecosystem that spread across Alphabet’s 13 individual markets, making customers the focal point of its business.

KKLD* also redesigned, tweaked and implemented a range of other pages, services and portals for Alphabet including:

  • Company website
  • Customer platforms
  • Support tools
  • Customer service apps
  • Intranet and extranet
  • Sales platforms
  • Point of sale tools
  • Fleet analysis tools
  • AlphaCity Car Sharing platform

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